Digital research and product experimentation workspace

Measured digital thinking

Digital ideas, tools, research, and creative experiments.

A growing collection of practical web projects, CRO resources, small tools, creative experiments, and carefully measured ideas.

Free Site Inspector Server-side GTM CRO Reviews Research

Practical Built around usable tools and clear findings.

Measured Grounded in CRO thinking, patterns, and testing discipline.

Creative Space for experiments that still respect utility.

Collections

Useful work, organized for fast scanning

The first interaction should tell people what exists, where to go next, and why it is worth exploring. These entry points are designed for that.

CRO Reviews

Breakdowns of landing pages, journeys, friction points, and conversion decisions.

Tools

Small utilities and focused helpers that solve one problem cleanly.

Research

Evidence-led notes, experiments, and ideas worth turning into action.

Craft Studio

Creative explorations in interface, motion, storytelling, and digital craft.

Featured tool & service

Test your website's tracking — then fix it properly

A free Site Inspector that checks any URL for Google Tag Manager (client vs server-side), GA4, Google Consent Mode v2, cookie consent and pixels, plus a done-for-you service to move you to server-side tracking.

Free tool

Site Inspector

Paste any URL and get a 0–100 tracking health score in seconds: GTM architecture, GA4 streams, Consent Mode v2, cookie platform (CMP), Meta/Google/LinkedIn pixels, tech stack and responsive breakpoints. No sign-up.

Client-side vs server-side GTM detection
Consent Mode v2 & cookie CMP checks
Which pixels can move server-side

Inspect a website free Get the Chrome extension

Done-for-you

Move to server-side GTM

Accurate, faster, ad-blocker-resistant, privacy-compliant tracking — built end to end for you.

Server-side GTM on your own domain
Cookie consent & Consent Mode v2
Meta CAPI & Google Ads enhanced conversions
GA4, data layer & tracking cleanup

Book a free tracking review See all services

Approach

Designed to feel thoughtful before a single click

The experience uses familiar patterns, strong visual hierarchy, and clear next-step choices so visitors can orient quickly.

Motion is used to guide attention and create depth, not to compete with the content. That keeps the site memorable without making it harder to use.

UX Clear hierarchy, short scan paths, distinct actions

SEO Semantic structure, metadata, accessible markup, fast static delivery

Motion Layered reveals, soft drift, ambient parallax, and a corner studio cat